Puru Gupta is the Co-Founder and CEO of True Elements, an Indian clean-label food brand redefining breakfast and snacking through transparency and taste. Built with a strong focus on preventative health, True Elements scaled into a multi-crore business with nationwide retail and e-commerce presence under his hands-on leadership. The brand received major strategic validation with Marico acquiring a majority stake and the launch of the RS by True Elements range in partnership with Indian cricket captain Rohit Sharma. With over two decades of experience across FMCG and consumer businesses, Puru brings a sharp blend of brand-building and execution excellence. Beyond operating True Elements, he supports founders as an involved angel investor, Independent Director, and Operating Partner at 365veda. His work continues to influence India’s health-food ecosystem by aligning commercial scale with honest, consumer-first innovation.